The Birthdays of Sri Ramakrishna, Sri Sarada Devi, Swami Vivekananda and Swami Ramakrishnananda are celebrated in a grand manner every year. The celebrations are marked with special Puja, Homa, Bhajans, Musical programmes and Lectures. Prasad is distributed for thousands of devotees who take part in the birthday celebrations. A special discount of upto 40 % discount on books is available on these occasions.

The birthdays of all other direct disciples of Sri Ramakrishna are celebrated every year. The Birthdays of other great Incarnations and world teachers like Gautama Buddha, Jesus Christ, Sri Sankara, Sri Ramanuja and Sri Chaitanya are celebrated every year.